Category Archives: SEO

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The Evolution of Black Hat SEO

Search engine optimization has been around since consumers first began to turn to the internet to find goods and services. Simply put, SEO…
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How is Your Voice Search SEO?

While voice searches via smart speakers have not become the force they were initially expected to be, they still play an important role…
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Benefits Of SEO For Your Law Firm

Attractive design and engaging content are two important elements of your law firm’s website, but without effective search engine optimization, generating traffic is…
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Can Google Find Your Website? Robots.txt

When we’re launching a new SEO campaign at FirmFinder, one of the first things we check is a website’s robots.txt file. The robots.txt…
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Working with Multiple Google My Business Listings

Most law firms that rank well on search engines understand the importance of their Google My Business listing. If a lawyer can get…
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Defining Your SEO Market

Attorneys hire an SEO company because they want to be at the top of search engines. However, many of our clients at FirmFinder…
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The Myth of Page Rank

Like some mythical beast of yore, PageRank is a subject often mystified and hallowed within the SEO world. It’s said that if a…
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User Intent, Rather Than Business Intent

We at FirmFinder know that you enjoy practicing law, and have a passion for helping people navigate the court system. We know you…
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Why Changing Domains Impacts SEO

The Internet is constantly evolving. Ten years ago, you might have started your website as fleeting decision, a “side project,” to keep your…
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Why SEO Is Not a Checklist

To many law firms, SEO is an important but overwhelming part of their marketing strategy. After all, appearing on search engines isn’t as…
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